Tips For Agents

When it comes to showcasing properties, leveraging close-up photography can truly make a difference. Let me walk you through why it's essential and how you can utilize it effectively in your listings. Imagine you're trying to sell a property, and you want to highlight its unique features. Instead of just... read more →

As a real estate agent, creating a video series that addresses common home-buying concerns can be a valuable tool for you. By providing informative and educational content, you can establish yourself as a knowledgeable expert in the field and build trust with potential clients. By addressing common fears and misconceptions,... read more →

The Ultimate Guide to Preparing Your Clients' Homes for Stunning Real Estate Photos and Videos In today's digital age, compelling real estate photography and videography are no longer optional – they're essential for attracting buyers, maximizing property value, and standing out in a crowded online marketplace. From the moment a... read more →

In the competitive world of real estate photography, capturing truly compelling images that make properties look their absolute best is essential. The flambient technique has emerged as a powerful method for creating natural-looking, well-balanced interior shots that accurately represent a space while showcasing it in the most flattering light possible.... read more →

As a real estate agent, making properties stand out with high-quality photos is essential for marketing listings online and in print. With recent advances in artificial intelligence (AI), agents now have access to powerful photo editing tools that can take listings to the next level. Here are some ways AI... read more →

In Chicago's fast-paced housing market, every second counts. To capture the attention of buyers and sellers amidst the digital noise, real estate agents must leverage the power of video. Here's why: Meeting Expectations: Today's Chicago homebuyers expect video content. By providing visual tours of listings, agents can engage buyers and... read more →

1. Hey there! Being in front of the camera is a piece of cake, especially if you're used to chatting with folks face-to-face at work. And if you're not feeling your best on screen, no sweat! As your trusted real estate videographer, we can always switch to just using your... read more →

Pre-Shoot Checklist What can be described as a typical real estate photography pre-shoot checklist? What a photographer needs in a real world is a perfect shoot of a staged house, which is presentable as a real estate photographer, to your clients to go through as a pre-shoot checklist, prior to... read more →

Realtor Victoria Alexander has been adapting to the coronavirus pandemic. Photo: Michael Sofronski. The coronavirus has changed the way we live our daily lives and it has upended countless business sectors, including the real estate in Chicago. Open houses are being eliminated, or at least circumscribed. With limits on open... read more →