Video marketing is a smart way to share your content because videos can quickly capture attention. When done right, they can be highly engaging and easily consumable. Social media platforms like Facebook and Instagram make it easy for viewers to reshare video content either publicly or in direct messages to... read more →
Jul
30
Jul
17
Why should a real estate agent care about video? Real estate listings with videos receive 403% more inquiries than those without video. For a local business trying to penetrate a crowded market, video production and optimization can be a key growth lever. According to the National Association of Realtors, online... read more →
Jul
14
Smart realtors know that professional real estate service is an investment that will get the future listings, especially during the down times when the market is slower and their professionalism needs to standout high above their competitors. What we did: 90 Second Video with Agent Introduction What was the cost:... read more →
Jul
13
"51% of marketing professionals worldwide name video as the type of content with the best ROI. Marketers use video for all types of brands to increase following, gain more customers, and boost brand awareness. For real estate agents ready to invest in marketing tactics, video is a clear choice that... read more →
Jul
01
Having a video on a landing page makes it 53% more likely to show up on page 1 of search engines. While marketers typically use video to increase traffic for brands, they also use it for attention on the first page of Google search results. Agents should create SEO-friendly videos... read more →
May
31
What makes video so effective for agents? Many say it helps them: Explain things more clearly: It’s easier to show how spacious a property is. Book more meetings: Video messages (sent via email or social media) are 40% more likely to be opened, 37% more likely to be clicked, and... read more →
May
14
"Initial emails with a video receive an increase click-through rate by 96%. For real estate agents that send weekly newsletters or emails to subscribers, include a video for an increased click-through rate. Many people are visual learners, so instead of making them read a long piece of text, put the... read more →
May
13
Consumers prefer videos to all other forms of content. Hubspot, a leading CRM platform, found that a majority of consumers prefer video content to any other available content. Videos capture attention and can be consumed quicker than reading. Additionally, the top social media platforms encourage video sharing over text only... read more →
May
09
Video marketing is a smart way to share your content because videos can quickly capture attention. When done right, they can be highly engaging and easily consumable. Social media platforms like Facebook and Instagram make it easy for viewers to reshare video content either publicly or in direct messages to... read more →
May
01
People like video, and the statistics back it up. While the average web user spends 48 seconds on a website, the same user spends close to 6 minutes (5 minutes, 50 seconds) on a website that has video. It’s simple, really. If your real estate website and individual property websites... read more →
Apr
25
Why should a real estate agent care about video? Real estate listings with videos receive 403% more inquiries than those without video. For a local business trying to penetrate a crowded market, video production and optimization can be a key growth lever. According to the National Association of Realtors, online... read more →
Apr
22
Surprise! People are different Some homebuyers like reading, some don’t. Others enjoy pictures while some prefer video content. We’re all different, so it only makes sense for you to include a variety of methods in your marketing plan that address these differences in potential buyers. Adding video to your strategy... read more →
Mar
21
"Initial emails with a video receive an increase click-through rate by 96%. For real estate agents that send weekly newsletters or emails to subscribers, include a video for an increased click-through rate. Many people are visual learners, so instead of making them read a long piece of text, put the... read more →
Mar
14
Smart realtors know that professional real estate service is an investment that will get the future listings, especially during the down times when the market is slower and their professionalism needs to standout high above their competitors. What we did: 60 Second Video What was the cost: $250 Agent: Gerard... read more →
Feb
28
"Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text. While marketers and real estate agents alike rely on tactics such as paper ads or direct mail, they are not always memorable. To stand out from the competition and... read more →
Jan
27
Video marketing is a smart way to share your content because videos can quickly capture attention. When done right, they can be highly engaging and easily consumable. Social media platforms like Facebook and Instagram make it easy for viewers to reshare video content either publicly or in direct messages to... read more →
Nov
01
Smart realtors know that professional real estate service is an investment that will get the future listings, especially during the down times when the market is slower and their professionalism needs to standout high above their competitors. What we did: 90 Second Video + Drone What was the cost: $350... read more →
Oct
02
85 percent of buyers and sellers want to work with an agent who uses video. Homes listed with video get four times the inquiries of homes listed without video. Including video in emails doubles the click-through rate and reduces opt-outs by 75 percent. What we did: Highlights (Original Video) What... read more →
Oct
01
People like video, and the statistics back it up. While the average web user spends 48 seconds on a website, the same user spends close to 6 minutes (5 minutes, 50 seconds) on a website that has video. It’s simple, really. If your real estate website and individual property websites... read more →
Jul
21
Google loves mobile and mobile loves video content In 2019, Google changed its algorithm to mobile-first indexing. This means that Google “predominantly uses the mobile version of the content for indexing and ranking”. Another fun fact: Google is also partial to video content. This could be partially because Google owns... read more →